PRIVACY POLICY
lauft App Privacy Policy
We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our app (the "App"). By using the App, you consent to the data practices described in this policy.
1. Information We Collect
We collect various types of information to enhance your experience and provide the best real estate services possible. This includes:
1.1 Personal Information
We may collect personal details that identify you directly, including but not limited to:
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Full name
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Email address
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Phone number
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Mailing address (if applicable)
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User-provided profile details
1.2 Property Preferences
To improve recommendations and personalize your experience, we may collect:
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Properties you view, save, or inquire about
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Search filters you set, such as location, budget, and property type
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Preferences related to amenities, home features, or neighborhood choices
1.3 Financial Information
If you choose to get prequalified through the App, we may collect:
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General income range
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Employment status
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Credit score range (if applicable)
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Down payment estimates
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Preferred loan types
This information may be shared with our trusted financial partners, but only with your explicit consent.
1.4 Device & Usage Information
To ensure a smooth user experience, we collect technical information such as:
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IP address
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Device type and operating system
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App version and settings
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Interaction history, such as searches, clicks, and time spent in the App
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Error reports and performance diagnostics
We may also use cookies and tracking technologies to analyze trends and optimize performance.
2. How We Use Your Information
We use the information collected for various purposes, including but not limited to:
2.1 Providing Core Services
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Facilitating property viewings, open house scheduling, and agent connections
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Processing inquiries related to properties and prequalification
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Sending alerts for price changes, new listings, and saved searches
2.2 Enhancing User Experience
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Personalizing content based on search history and property preferences
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Offering tailored real estate recommendations
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Remembering user preferences for quicker navigation
2.3 Communication & Notifications
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Responding to inquiries or customer service requests
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Sending updates about requested properties, agents, or financing options
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Delivering marketing or promotional materials (with opt-out options available)
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Notifying users about policy updates or App improvements
2.4 Analytics & App Improvement
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Monitoring user interactions to optimize the App
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Identifying performance bottlenecks and bugs
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Conducting surveys and gathering feedback to enhance usability
2.5 Legal Compliance & Security
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Ensuring compliance with legal and regulatory obligations
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Protecting user data from unauthorized access or fraudulent activity
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Enforcing our terms and conditions
3. How We Share Your Information
We do not sell your personal data. However, we may share certain information under the following conditions:
3.1 Real Estate Agents & Brokers
To facilitate property viewings and consultations, we share relevant information with real estate professionals.
3.2 Financial Partners
If you choose to get prequalified, we may securely share necessary details with lenders or financial institutions.
3.3 Service Providers & Third-Party Vendors
We collaborate with external service providers for:
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Hosting and database management
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Email and push notification services
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Customer support solutions
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Data analytics and performance tracking
These providers are contractually obligated to protect your data.
3.4 Legal & Compliance Disclosures
We may disclose your data:
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If required by law, court order, or government request
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To prevent fraud, security risks, or other unlawful activities
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To protect our rights, property, or safety
4. Data Security & Retention
We implement industry-standard security measures to safeguard your data. These include:
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Encrypted storage and secure data transmission
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Multi-layer authentication for sensitive data access
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Regular security audits and threat assessments
We retain personal information only as long as necessary to fulfill its purpose or comply with legal obligations.
5. Your Rights & Choices
You have control over your data and can exercise the following rights:
5.1 Access & Correction
You can request a copy of your personal data and correct any inaccuracies.
5.2 Data Deletion
You may request to delete your account and associated information, subject to regulatory requirements.
5.3 Opting Out of Marketing
You can unsubscribe from promotional emails or notifications at any time through your account settings.
To exercise any of these rights, contact us at [Insert Contact Information].
6. Third-Party Links & Services
Our App may contain links to external websites or services. We are not responsible for their privacy practices and recommend reviewing their policies separately.
7. Children's Privacy
Our services are not intended for individuals under 18 years old. We do not knowingly collect personal data from minors. If we become aware of such data collection, we will take immediate action to delete it.
8. Changes to This Policy
We may update this Privacy Policy periodically. We will notify users of significant changes through the App or via email. Continued use of our services after modifications indicates acceptance of the revised terms.
9. Contact Us
For any questions, concerns, or requests regarding this Privacy Policy, please contact us here.
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